Make & Mastermind
Scaling a Business With a Membership or Subscription Model (Plus Candle Making!)
Hands-On Creation Meets Strategic Business Growth
The Experience
Join Katie Zoe of The Atrium and Lauren Chunias of Underdog Candles for a unique evening that blends creative craft with strategic business conversation. Start by creating your own custom-scented candle (perfect for holiday gifting!), then dive into an intimate mastermind discussion about subscription and membership business models. Whether you're considering this revenue stream or already implementing it, you'll leave with practical insights, new connections, and a beautiful hand-poured candle to take home.
What to Expect
We’re offering two options for this event. You can attend the full event from candle making to mastermind, OR you can just come for the mastermind.
FULL EXPERIENCE (5:30-8:00 PM):
Custom candle creation (5:30-6:30 PM) - Design your own scent blend and custom label with expert guidance
Networking & refreshments (6:30-7:00 PM) - Connect over homemade soup (vegan), snacks, wine, and sparkling water
Mastermind conversation (7:00-8:00 PM) - Deep dive into subscription/membership models with two experienced entrepreneurs
MASTERMIND ONLY (6:30-8:00 PM):
Networking & refreshments (6:30-7:00 PM)
Mastermind conversation (7:00-8:00 PM)
The Mastermind: Subscriptions & Memberships
Would this business model work for you? Join Katie Zoe Brunelle (founder of The Atrium) and Lauren Chunias (founder of Underdog Candles) for an intimate mastermind conversation exploring:
Who this business model works well for
The basics of setting up subscriptions or memberships
Real pros and challenges from entrepreneurs who've built them
Your specific questions and experiences
Both leaders have successfully implemented membership models in their own businesses and bring practical, tested insights to share.
The Candle-Making Experience
Lauren will guide you through the art of scent blending and candle pouring. Create your own custom scent and design a personalized label—whether it's a gift for someone special or a treat for yourself. You'll take your finished candle home the same night while building connections with fellow entrepreneurs in a creative, hands-on setting.
Meet Your Facilitators
Katie Zoe Brunelle is the founder of The Atrium Group and a business growth advisor who helps entrepreneurs scale through smart partnerships and strategic systems. With PR certification from Cornell, multiple awards including the Women's Distinguished Business Award from WomensNet, and experience working with brands like Marriott, Katie has incorporated membership models into two of her own businesses and advised numerous others on subscription strategies.
Lauren Chunias is a candle maker and entrepreneur with a passion for small business and scent design. She has owned and operated Underdog Candles for over 5 years, with products sold in 20+ stores across the US. Her subscription box model has been a key part of her business success. Lauren holds a bachelor's degree from the College of William & Mary in business analytics and sustainability.
Why Our Events Are Different
The Atrium creates experiences where practical business strategy meets genuine community connection. This event combines hands-on creativity with strategic learning, giving you both actionable insights and meaningful relationships with fellow entrepreneurs exploring similar growth paths.
Details
Location: 90 Bridge St, Suite 1136, Westbrook (Dana Warp Mill building)
Time: 5:30-8:00 PM, Thursday, December 4th
Refreshments: Lemon Rosemary White Bean Soup (vegan), snacks, wine, and sparkling water
TICKET OPTIONS:
Full Experience (Candlemaking + Mastermind): $75 non-members | $55 members
Mastermind Only: $30 non-members | FREE for members
Perfect for: Entrepreneurs exploring or implementing subscription/membership models, or anyone curious about this revenue stream
Spaces are limited to ensure intimate conversation. Reserve your spot today.
The Atrium: Where entrepreneurs grow and flourish together.